The strange thing is that he is very interested in being fed. Around scheduled feeding times (for him and his brother), he will become very assertive and follow us around meowing and trying to lead us into the kitchen. As we dispense food into the bowl, he gets so excited that he tries to scale the counter to get to it. But then we put the bowl down for him and he rubs his face against the rim of the bowl and lies down. If we walk away from the kitchen, he follows us. If we stay in the kitchen, he starts rubbing his face on our feet and being his affectionate self, but is more interested in us than in eating.
We have managed to cajole him into eating a bit by sitting on the floor with him and repeatedly waving bonito flakes in front of his nose and then dropping them in the bowl. Sometimes he'll eat a few pieces or licks of food out of our hands. We might have to sit there stroking him and encouraging him for 20-30 minutes to get him to eat maybe half an ounce of food. What are we doing wrong? What haven't we tried?